It is Toussaint Gilbert

Today we’re talking about operational infrastructure.

est. 2 min read

Top Links of The Week

• Systems I used to automate my $106k/mo SMMA & work 5 hours per week

• EXACTLY how I got my first three SMMA clients in 2 weeks (As a Beginner)

Deep Dive

When I was studying Alex Hormozi’s $46.2M Business Infrastructure “Gym Launch”

I was able to gather insights on how to actually structure my offer and build a solution that a market would want.

But what I ended up noticing in the process was that every single component was systemized.

I mean everything.

There was a process, methodology, and procedure around every single aspect of the company.

This made me realize that all the hard work I was doing inside of my company was unnecessary.

So I started Utilizing Leverage

Utilizing leverage is how I do numbers like this:

And make my agency clients $90k in 19 days

So how can we make our business leveraged?

1. Simplify

Ask yourself:

What’s the 80/20 in my business? (i’ll show you this in a bit)

What’s essential?

More important than all… Ask yourself, What is not essential that you can cut out to get better use of your time and output.

Look at everything you have going on and… Simplify.

2. Model

If you’re like me, you started your agency because you wanted money.

In the beginning, you have absolutely no problem working your ass off, staying up late, waking up early, doing WHATEVER it takes.

The result of this tho is your business gets built on the wrong structure.

You have to change the structure of your company. Your business should not be built around you - or reliant on any one person…

Not only will these allow you to scale smoothly, but yo also won’t be chained to the company.

3. Systems

Systems are the heart of your business.

These are your single greatest form of leverage.

So our ego, pride, brain, our human body loves when we are the smartest and greatest person in the room.

But to actually run a successful company.

You need to make yourself the least important person.

How Do We Accomplish This?

Organization

Your business should be organized into departments exactly like the image above.

How I can help

If you like this information and would like a 1on1 call where I’ll personally identify the gaps in your approach and give you advice & clarity on your active/aspiring agency
(no courses, no group calls) 👉  Find a slot to speak with me here.

Hope you enjoyed this one,

-Toussaint