- Toussaint Gilbert
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- Understanding Second Order Consequences
Understanding Second Order Consequences
It is Toussaint Gilbert
(est. 2 min read).
Deep Dive
So every action has a consequence (whether it’s good or bad) and each consequence has another consequence.
Most people only think about the first order effects.
For example,
Many people think “I’m going to go buy a 50 inch flat screen TV”
The first thing they think about is, this is going to cost me money up front
And they think this is the main consequence, the monetary cost.
But in reality the real consequence is that you’re now going to use this TV and it’s going to take away time from other things you could’ve been doing that would make you more money.
So you lose money by buying it, then you lose money by using it.
Major L.
This is second order consequences.
In business we have to think about these as well.
But we want to think of actions that yield us positive consequences.
A great example of this is hiring A-player talent.
The initial consequence is that they will be quite expensive and want to be paid what they are worth.
But the consequences of having an A player on your team are incomparable
You now have:
A great mind that can think on their own
Improved company standards & culture
Someone who will add value for months & years to come
The ability to attract even more great talent
These are the kind of decisions we want to make in our business
Want more help to scale?
Allow me to do the following:
1. Let me productize your offer and help you build a full solution for your market
2. Turn it into something tangible that we can build and outline once and repeat for every single customer.
3. For a high ticket price ($5k-$15k+).
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6. I only get paid when you make money (Allow me to become your partner).
If this sounds interesting -> Find a slot to speak with me here.
The Process:
I'm currently doing walkthrough & implementation calls where i’ll design your 120 day business roadmap and show you how to implement the system that personally scaled me to $106k/mo
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- If it makes sense for you and you want to partner together, let’s get started by building out the foundational infrastructure of your company.
Hope you enjoyed this one,
-Toussaint
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